BBC KNOWLEDGE LAUNCH
To launch the new season of programming for the BBC Knowledge? Channel, TCM produced an early morning event with Sarah Wilson serving as MC and BBC host Michael Mosley from ‘What’s Your Body Hiding?’ as the special guest.
Like the question mark that serves as a symbol of the BBC Knowledge? brand indicates, the goal of the event was to provide the audience with a wealth of information so they may form their own opinion about diet, nutrition and exercise.
Three interactive and engaging stations were set up by Elevate – one of Sydney’s premiere health and wellbeing clinics. Guests had the opportunity to speak with a nutritionists and have their zinc levels tested as well as undergo posture assessments and muscle nerve sensor assessments with a physiotherapist.
A Superfood station was set up by About Life to showcase a variety of ingredients offering guests the opportunity to see raw unprocessed products and taste samples of food prepared on site.
The station also included simple recipes, nutritional benefits and was aimed at educating guests on how to incorporate Superfoods into their every day. To compliment the Superfood station, a delicious smoothie bar offered 3 types of beverages for guest to sample and enjoy.
Potted herbs were used to enhance the themeing and then given to each person upon departure for a lasting impression.
TCM enjoyed bringing the What’s Your Body Hiding? season to life by providing an interactive and fun environment.